Module 2: Methods and Measurement of Data Collection

    Learning Objectives:

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Ability to define various data collection techniques

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Knowledge of the differences between quantitative and qualitative research and the advantages and limitations of each.

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Ability to identify and use data mining (secondary data) sources.

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Ability to describe variables and units of measurement.

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Knowledge of the differences between validity and reliability.

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Ability to develop a research proposal.

To complete this Topic successfully, please complete the following activities in the order shown below:

Textbook Reading:

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Chapter 2, Methods of Data Collection in Leisure Research, pp. 39 - 89

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Chapter 3, Measurement in Leisure Research, pp. 91 - 104 

On-line Lesson: Chapter 2: Methods and of Data Collection

On-line Lesson: Chapter 3: Measurement in Leisure Research

Assignment: Levels of Measurement

Job Competency Analyses of Entry-Level Resort and Commercial Recreation Professionals

Trust for Public Lands Telephone Survey

Trust for Public Lands Telephone Survey Results

Web Reference: Electronic Statistics Textbook

Web Reference: Qualitative Research Sites

Once you have completed the activities in this topic, you should:

Go on to Module 3: Research Design

[Class]

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