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Open 24 hours during Fall and Spring semesters
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This course is divided into ten modules. Please complete the assigned modules and topics (those highlighted and hyperlinked) in the order presented. If you have any questions or need any assistance please do not hesitate to contact me. You may track your assignments and grades in the Student's Progress and Grade Reports:
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CAMPUS - Student's Progress and Grade Report | |
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DISTANCE - Student's Progress and Grade Report | |
Important Note: Assignments may be turned in early, but no assignments or tests will be accepted after their due dates.
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Required Text
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deLisle, L. J. (2009). Creating Special Events. Champaign, IL: Sagamore
Publishing.
ISBN: 978-1-57167-525-5 |
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Class Modules
Introduction - Introduction: A Special Event Primer
1) Section 1 - Positioning Festivals in Community Life
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Chapter 1: A Short but Interesting History of Festivals, Fairs, and Special Events | |
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Chapter 2: Special Events = Community Benefits | |
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Chapter 3: Strategic Planning |
2) Section 2 - Identifying and Managing Fiscal Resources
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Chapter 4: Planning for a Positive Economic Impact | |
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Chapter 5: Accounting and Budgeting | |
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Chapter 6: The Nature of Sponsorship | |
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Chapter 7: Marketing | |
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Chapter 8: Risk Management |
3) Section 3 - Human Resource Management
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Chapter 9: Organizational Culture: Staff and Volunteers | |
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Chapter 10: Contractual Services - Entertainment and Special Services | |
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Chapter 11: Customer Service and Satisfaction |
4) Section 4 - Physical Resources
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Chapter 12: Site Planning and Selection | |
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Chapter 13: Concessions: Bread and Circus | |
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Chapter 14: Event Safety: Traffic, Crowd, and Parking Strategies | |
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Chapter 15: Technology |
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Chapter 16: Evaluation: The Path of Enlightenment |
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To search the PRM 325 web site, type in the words you wish to search for in the box below.
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Assignments
| Campus Students Special Event Requirements | |
| Distance Students Special Event Requirements |
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Campus Students ONLY!
Field Trip: Sedona; Thursday, January 24. Meet at 9:00 AM in the back parking lot of the SBS West building. We should be back by 1:00 PM. Institutional Excuses are available in Dr. Hammersley's office.
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Course Tests
| Test 1 - Sections 1 & 2, Chapters 1-8, Deadline: Monday, March 4 by 12:00 midnight. | |
| Test 2 - Sections 3 through 5, Chapters 9-16, Deadline: Monday, April 22 by 12:00 midnight. |
Important Note: Tests will not be accepted after their deadline.
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Past Class Notes - References: Click on the textbook picture to see the class notes for past years' classes
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Jackson, R (1997) Making Special Events Fit In The 21st Century.
Champaign: Illinois, Sagamore.
ISBN: 1-57167-033-5 |
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2013 Northern Arizona University, ALL RIGHTS RESERVED