Module Three: Emerging Markets
Learning Objectives:
Ability to describe a paradigm and paradigm shift.
Ability to understand "Green" consumers and travellers.
Ability to describe the process and types of ecotourism market segmentation.
To complete this Topic successfully, please complete the following activities in the order shown below:
On-line Lesson: Emerging Markets
Additional Reading: Charter for Sustainable Tourism
Web Activity: Market Segmentation Assignment
Once you have completed the activities in this topic, you should:
Go on to Module Four
Copyright 2002 Northern Arizona University, ALL RIGHTS RESERVED
On-line
Lesson: 
Additional
Reading: 
Web
Activity: 
Copyright 2002 Northern Arizona University, ALL RIGHTS RESERVED